考研英語（二）翻譯真題及答案

　　英語，一直是眾多考研學(xué)生的短板，下面是由小編為你精心編輯的考研英語（二）翻譯真題及答案，歡迎閱讀！

　　Directions:

　　Translate the following text into Chinese. Your translation should be written on the ANSWER SHEET. (15 points)

　　The supermarket is designed to lure customers into spending as much time as possible within its doors. The reason for this is simple:The longer you stay in the store, the more stuff you'll see, and the more stuff you see, the more you'll buy. And supermarkets contain a lot of stuff. The average supermarket, according to the Food Marketing Institute, carries some 44,00 different items, and many carry tens of thousands more. The sheer volume of available choice is enough to send shoppers into a state of information overload. According to brain-scan experiments, the demands of so much decision-making quickly become too much for us. After about 40 minutes of shopping, most people stop struggling to be rationally selective, and instead begin shopping emotionally - which is the point at which we accumulate the 50 percent of stuff in our cart that we never intended buying.

　　參考答案:

　　超市設(shè)計的目的就是為了使消費者花盡可能多的時間在店內(nèi)逛。理由很簡單：你在店里待的時間越長，你看到的'東西就越多；你看到的東西越多，你買的東西就越多。超市中有各種各樣的商品。根據(jù)食品營銷研究所的調(diào)查，平均每個超市約有4400種不同種類的商品，有的超市甚至有成千上萬種商品。琳瑯滿目的商品足以讓顧客眼花繚亂。根據(jù)腦部掃描實驗，迅速做出決定對我們來說實在太難。40分鐘的購物經(jīng)歷后，大多數(shù)人已不再是理性選擇，而開始感性消費。這就是為什么購物車?yán)锏纳唐窌��?0%是我們本不打算買的。

　　附：考試內(nèi)容

　　試題分四部分，共48題，包括英語知識運用、閱讀理解、英譯漢和寫作。

　　英語知識運用

　　主要是考查考生對英語知識的綜合運用能力。共20小題，每小題0.5分，共10分。

　　在一篇約350詞的文章中留出20個空白，要求考生從每題所給的4個選項中選出最佳答案，使補全后的文章意思通順、前后連貫、結(jié)構(gòu)完整。考生在答題卡1上作答。

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