商務(wù)郵件簡(jiǎn)潔的7大法寶
I took many writing classes in college but perhaps the most useful was one focused on business writing. My classmates and I spent a semester editing example after example of rambling or confusing letters, memos, and other professional materials. Here are seven bits of simple advice for clear and concise writing.
大學(xué)時(shí)我上了不少寫(xiě)作課，但是最有用的還是商務(wù)寫(xiě)作課。我和同學(xué)用了一學(xué)期的時(shí)間不斷地修改那些雜亂無(wú)章的信件，備忘錄和其他專業(yè)材料。下面是7條簡(jiǎn)單的建議，讓大家學(xué)會(huì)清楚簡(jiǎn)潔的寫(xiě)作。
1. Avoid "very."
1.避免使用“very”。
It smacks of laziness and indicates your sentence needs editing to pack a stronger punch. For example, consider: "The very tall man strode to the front of the line." The phrase "very tall" doesn't help a reader understand if the man is six feet tall or having to duck seven-foot doorways. How about: "Standing a head taller than everyone in the room the man strode to the front of the line." The second version paints a better picture, right?
用“very”會(huì)顯得你懶惰，表明你的語(yǔ)句還需要修改以達(dá)到更加有力的程度。比如：“這個(gè)很高的男人跨步上前。”“很高”并沒(méi)有幫助讀者理解這個(gè)男人是否有6英尺高或者進(jìn)7英尺高的門(mén)都需要低頭。再比如：“比房間里所有人都高一個(gè)頭的男人跨步上前了。”第二句是不是比上一句更能給人一種畫(huà)面感?
2. Watch out for forms of the verb "to be" such as am, are, is, was, were, being, and been.
2.注意不定式當(dāng)中be動(dòng)詞的形式，如am, are, is, was, were, being, 和been。
Usually you should aim for an active, not passive voice. "There are three things you can do to improve your golf game" is tighter when written "three things can improve your golf game."
通常你應(yīng)該寫(xiě)主動(dòng)句而不是被動(dòng)句。“有三種方法可以提高你的高爾夫技術(shù)。”就沒(méi)有“這三種方法可以提高你的高爾夫技術(shù)”這句話來(lái)的緊湊。
3. Limit prepositions when possible.
3.盡量少用介詞。
If you don't remember what they are, here's a list and primer. When overused, prepositions can weaken writing and contribute to wordiness. For example: "The meeting on December 1 about the budget" is sharper when written "The December 1 budget meeting." Also watch out for prepositions following a verb, such as "come up with" or "find out." Instead, you could use "generate" or "determine," respectively.
如果你不記得了，下面是一些簡(jiǎn)單的例子。如果過(guò)度使用介詞，會(huì)降低寫(xiě)作質(zhì)量，造成冗余。比如：“關(guān)于預(yù)算的會(huì)議在12月1日召開(kāi)”就沒(méi)有“12月1日開(kāi)預(yù)算會(huì)議”來(lái)的簡(jiǎn)潔有力。動(dòng)詞后面的介詞也需要特別留意。比如“come up with”(想出)或“find out”(找出)，你就可以分別用“generate”和“determine”代替。
4. Don't try to impress with jargon or big words.
4.不要以為專業(yè)術(shù)語(yǔ)和大詞就能讓人印象深刻。
Readers don't appreciate grandstanding but do value an unclouded message.
讀者不喜歡嘩眾取寵，只需要清楚的信息。
5. Read it out loud.
5.大聲地讀出來(lái)。
Before delivering your writing to a recipient, read it out loud. Doing so will likely oust any typos, missing words, or other errors you may not have spotted.
將寫(xiě)的東西在發(fā)給別人之前，大聲朗讀。這樣可以排除打印錯(cuò)誤，漏字或者其他你沒(méi)有發(fā)現(xiàn)的錯(cuò)誤。
6. Use exclamation points sparingly.
6.少用感嘆號(hào)。
Overusing them reduces their impact. And never use more than one at the end of a sentence.
過(guò)分使用只會(huì)削弱感嘆號(hào)的感染力。并且千萬(wàn)不要在一個(gè)句子后使用超過(guò)一個(gè)感嘆號(hào)。
"Elmore Leonard wrote of exclamation marks: 'You are allowed no more than two or three per 100,000 words of prose.' Which means, on average, an exclamation mark every book and a half," points out Stuart Jeffries of The Guardian. "In the ninth book of Terry Pratchett's Discworld series, Eric, one of the characters insists that 'Multiple exclamation marks are a sure sign of a diseased mind.'"
埃爾莫·倫納德曾經(jīng)寫(xiě)道：“10萬(wàn)字的`文章中感嘆號(hào)的出現(xiàn)的次數(shù)應(yīng)少于2-3次。”《衛(wèi)報(bào)》編輯斯圖亞特·杰弗里斯指出：“也就是說(shuō)，平均一本半書(shū)里才有一個(gè)感嘆號(hào)。”“在特里·普拉切特的《碟形世界》系列小說(shuō)第九本中，其中一位主角艾瑞克堅(jiān)持認(rèn)為‘過(guò)多使用感嘆號(hào)是心理不正常的表現(xiàn)。’”
7. Limit emails to five or fewer sentences.
7.郵件最好不要超過(guò)5句話。
"Seriously. I know it's painful. You have so many important things to say. However, getting it read is more important than getting all that explanation in there. Preferably, it's three sentences. Your goal is to make it easy for [a recipient] to respond immediately from his smartphone," advises 42Floors founder Jason Freedman.
42Floors創(chuàng)始人賈森·弗里德曼建議：“我知道這很難。你有那么多重要的東西要說(shuō)。但是，讓收件人讀郵件比把所有的解釋都放在那兒更重要。3句話是最好的。你的目的是讓收件人能夠輕易地通過(guò)智能手機(jī)馬上回復(fù)。”
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