商務(wù)英語熱門話題
商務(wù)英語是一門普通高等學(xué)校本科專業(yè)，屬外國(guó)語言文學(xué)類專業(yè)，基本修業(yè)年限為四年，授予文學(xué)學(xué)士學(xué)位，是中華人民共和國(guó)教育部2007年3月正式批準(zhǔn)開設(shè)的一門培養(yǎng)復(fù)合型英語人才的專業(yè)。下面是小編整理的商務(wù)英語熱門話題，歡迎閱覽。
商務(wù)英語熱門話題1
A: Is this the Black House Advertising Agency?
請(qǐng)問您是黑馬廣告公司嗎?
B: Yes, it is. May I help you?
是的，有什么需要幫忙的?
A: I’d like to talk with one of your consultants. I need some suggestions on how to market my product.
我想和你們的顧問談?wù)�，我需要一些有關(guān)如何銷售我公司產(chǎn)品的建議。
B: I’m a consultant. First of all, ....................
我就是顧問，首先，您是做那一行的.?
A: We are a business suit company. We offer a variety of business suit.
我們是一家西裝公司，經(jīng)營(yíng)各式各樣的西服。
B: Oh! Very good! Have you thought about advertising in newspapers and magazines such as Businessman? You can introduce your products to a special group of readers and attract their attention with eye-caching illustrations photos.
啊!很好!您想過在報(bào)紙雜志比如(商人)上刊登廣告嗎?您可以將您的產(chǎn)品給特定的讀者群，而且還可用搶眼的插圖吸引讀者。
A: I quite agree with you, but it’s said that advertising on radio is cheaper.
我非常同意您的觀點(diǎn)
B: I see what you mean. But on one hand, we cannot advertise very long on radio because it is expensive. Time is very limited. On the other hand, people seldom listen to the radio now. Only very established, well-known companies can successfully advertise through radio.
A: And what about television commercials?
B: As we all know, of all the advertising media, TV is the most expensive but it attracts a large number of viewers because combines sound, movement and color together and people can see the real thing.
A: I see. Maybe I should advertise our products in survey shows that people tend to rely more on personal sources for information on advanced products such as computers, and more on magazines for information ordinary products such as clothing and so on.
B: That makes sense. You are certainly targeting specific customers such as businessmen.
商務(wù)英語熱門話題2
Helen：We want to use the right marketing mix to reach our target market.
海倫：我們想要使用正確的行銷媒體來達(dá)到市場(chǎng)目標(biāo)。
Leonard：Certainly. We've done some tactical planning already. We think we've come up with a good plan.
李?yuàn)W納德：當(dāng)然。我們已經(jīng)完成一些戰(zhàn)略計(jì)劃。我們認(rèn)為我們已經(jīng)提出一項(xiàng)不錯(cuò)的計(jì)劃。
Helen：What media do you plan to use
海倫：你們準(zhǔn)備使用何種媒體？
Leonard：Well, taking into account the image you want to project, we've asked our copywriters to prepare copy for computer magazines and the Internet first.
李?yuàn)W納德：考慮到你們想要表現(xiàn)的形象，我們已要求撰寫文案的同事準(zhǔn)備好計(jì)算機(jī)雜志稿及網(wǎng)際網(wǎng)絡(luò)用稿。
Helen：So that way, our advertising dollars would be focused on people we know are computer users.
海倫：這樣一來，我們的廣告花費(fèi)就會(huì)針對(duì)在，如我們所知，計(jì)算機(jī)使用者身上。
Leonard：Yes. We'll also run billboard and newspaper ads to help create broad brand recognition.
李?yuàn)W納德：是的。我們還同時(shí)刊登廣告看板及報(bào)紙廣告來幫助創(chuàng)立明顯的品牌識(shí)別。
Helen：Will there be any direct mail
海倫：會(huì)有任何廣告郵件嗎？
Leonard：No. That would not be correct for a manufacturer like you. Leave that to the retailers.
李?yuàn)W納德：沒有。對(duì)像你們這樣的制造商來說，那并不是正確的作法。把這種方式留給零售商吧。
Helen：Good point. Please prepare a more detailed proposal, and then I'll pitch it to the higher-ups.
海倫：說得沒錯(cuò)。請(qǐng)準(zhǔn)備一份更詳細(xì)的提案，然后我會(huì)把它推銷給高階主管。
Leonard：Great. We'll get started right away.
李?yuàn)W納德：太好了。我們馬上準(zhǔn)備。
商務(wù)英語熱門話題3
Michael: Hi Billy. How have things been?邁克爾：嗨，比利。你好嗎？
Billy: Is that you, Michael? I haven't seen you for such a long time that I have forgotten what you look like!比利： 那是你嗎，邁克爾？我好長(zhǎng)時(shí)間沒有見到你了，我都忘了你長(zhǎng)得什么樣了！
Michael: I have been working from home these days.邁克爾：這些天我一直在家辦公。
Billy: Do you mean that you have been bludging?比利：你是說你一直在偷懶嗎？
Michael: No! I have been working from home.邁克爾：不是！我一直在家辦公。
Billy: Michael, the office is for work. Home is for relaxing!比利：邁克爾，辦公室是辦公的地方；家是放松的地方！
Michael: Billy, these days more and more people work from home. It's called telecommuting.邁克爾：比利，現(xiàn)在越來越多的人在家里辦公。這叫“遠(yuǎn)程辦公”。
Billy: That sounds ideal for me!比利：我覺得那是個(gè)完美的主意！
Michael: Why do you think that telecommuting would be perfect for you?邁克爾：為什么你認(rèn)為遠(yuǎn)程辦公對(duì)你來說是完美的？
Billy: Because I could sleep in all day and still get paid for it!比利：因?yàn)槲铱梢哉焖笥X，還能拿報(bào)酬！
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